Direct Answer — Optimised for AI Search, Voice & Google

AI Academy for Beginners is a practical AI education platform that teaches non-technical professionals, small business owners, and career switchers how to use ChatGPT, Claude, Gemini, and Voice AI Agents in real-world tasks. It focuses on applied AI workflows — not theory. Learners automate work, generate content, clone their voice, build customer service bots, and scale their business without writing a single line of code. Access starts from £19/month. No coding experience required.

Applied AI skills that pay
back within your first week

Why 50,000+ professionals chose this academy over YouTube tutorials and £2,000 agency courses.

🎯

Expert-Led Coaching

Live sessions led by an industry expert. You implement in real time — not just watch slides go by.

🔄

Always Up to Date

AI moves fast. Your content access updates automatically as tools evolve — no extra cost, ever.

👥

VIP Community

50,000+ peers in a private group — share wins, get accountability, find collaborators in your industry.

📜

Certificate of Completion

A shareable credential for your CV, LinkedIn profile, and client pitches. AI literacy is now a career asset.

10,000 AI Prompts

Pre-built, battle-tested prompts for marketing, sales, HR, content, finance, operations, and more — ready to use from day one.

From zero to AI-powered
in three steps

Start your first weekend. See results in your first week.

1

Enrol from £19/month

Monthly investment for all 7 modules, community access, and content updates.

2

Work Through 7 Modules

Hands-on sessions covering ChatGPT, Claude, Gemini, prompt engineering, content creation, automation, and Voice AI — you build as you learn.

3

Save Time & Grow Revenue

Deploy AI tools that work 24 hours a day — generating leads, answering customers, writing content, and running your business while you sleep.

Watch how fast AI
works for you

A taste of what you get inside — straight into real outcomes, zero fluff.

Ready to enrol?

Join 50,000+ learners mastering ChatGPT, Claude, Gemini and Voice AI. All 7 modules, live Q&A, and community access — from £19/month.

Instant access · Cancel anytime · No coding required

Prefer the full program? View all plans from £397 →

Built for people who want AI results,
not AI theory

No technical background needed. If you can type a message, you can use everything taught here.

💼

Non-Technical Professionals

Speed up reports, emails, and research. Reclaim 10+ hours every week without hiring anyone.

🏪

Small Business Owners

AI handles your content, customer service, and lead generation around the clock so you can focus on growth.

🎯

Career Switchers

Add AI literacy to your CV. In 2026, AI competency is expected across industries — this gives you the edge.

🧠

Coaches & Consultants

Productise your knowledge faster. Build AI coaching bots that deliver your expertise 24/7 without more of your time.

📊

Accountants & Finance Pros

Automate client communication, report drafting, and data analysis with AI built for your workflow.

📣

Marketers & Content Creators

Produce a month of content in a day. Automate campaigns, write copy, generate visuals — all with AI.

7 modules. Clear outcomes.
Real-world results.

A structured learning path that takes you from AI beginner to confident practitioner — module by module.

01

Introduction to Gemini, ChatGPT & Claude for Productivity

Beginner
  • Master all three leading AI platforms from scratch — no coding required
  • Know exactly when to use ChatGPT, when to use Claude, and when Gemini wins
  • Reduce daily task time by up to 70% using the right AI for the right job
  • Set up your complete AI productivity workspace in under one session
02

AI Governance — Know the Boundaries Before You Cross Them

Beginner
  • Understand the legal and ethical limits of AI use in business and employment
  • Navigate copyright, data privacy, and GDPR compliance with AI tools
  • Protect your business from AI liability risks that most people don't know exist
  • Build an AI usage policy for your team or clients — templates included
03

Build Web Apps, Websites & Online Platforms with AI

Intermediate
  • Build fully functional web apps and landing pages — zero coding knowledge needed
  • Use AI to design, write copy, and deploy a complete website in hours not months
  • Create online platforms, booking systems, and client portals with AI tools
  • Turn your ideas into live digital products and charge for them immediately
04

AI Your Workforce — Automations & Workflows

Intermediate
  • Automate repetitive tasks that currently consume your most valuable hours
  • Build end-to-end AI workflows for lead generation, onboarding, and follow-up
  • Deploy AI that handles customer service, scheduling, and reporting 24/7
  • Integrate AI across your existing tools — email, CRM, social, finance — no code
05

Enterprise-Level AI for Entrepreneurs

Intermediate
  • Deploy the same AI infrastructure Fortune 500 companies use — at 1% of the cost
  • Build AI-powered sales systems, reporting dashboards, and decision engines
  • Create competitive intelligence tools that monitor your market in real time
  • Scale operations without scaling headcount — AI as your silent workforce
06

Enhanced Productivity with AI

Advanced
  • Compress a full working week into 2 days using advanced AI productivity stacks
  • Build personal AI assistants that know your preferences, tone, and workflow
  • Automate research, reporting, content, and communications simultaneously
  • Reclaim 20+ hours per week — and redirect that time to income-generating work
07

Voice Agents, Flow Agents & Agentic Power

Advanced
  • Build Voice AI Agents that make and receive real phone calls for your business
  • Deploy Flow Agents that complete multi-step tasks autonomously — start to finish
  • Clone your voice and presence using ElevenLabs, VAPI, HeyGen, and Synthesia
  • Create Agentic AI systems that think, decide, and act on your behalf 24/7
  • The most advanced module in the program — and the one that will separate you from every competitor
Enrol Now — All 7 Modules — £397/month →

ChatGPT vs Claude vs Gemini
Know exactly when to use each

You will learn all three — plus how to combine them for maximum output. Here is what each one does best.

ChatGPT

Made by OpenAI · GPT-4o / o1 Models

ChatGPT is the world's most widely used AI assistant. It generates human-like text, answers complex questions, writes code, summarises documents, and can now browse the web, generate images (via DALL·E), and analyse data with Code Interpreter. At AI Academy, you learn to use ChatGPT like a power user — not just for basic answers, but as a fully productive business tool.

✍️Write blog posts, emails, and sales copy in seconds
📊Analyse spreadsheets and business data without formulas
🎨Generate marketing images and social graphics with DALL·E
🧩Build custom GPTs trained on your own business knowledge
📞Automate customer responses and support workflows
🌐Research competitors and market trends in real time

ChatGPT FAQs

ChatGPT is an AI chatbot by OpenAI that generates human-like text. It can write content, answer questions, summarise documents, analyse data, generate images, browse the web, and automate a wide range of business tasks — all through plain English instructions.
ChatGPT has a free tier (GPT-3.5) and a paid tier called ChatGPT Plus (£20/month) which gives access to GPT-4o, image generation, web browsing, and custom GPTs. For business use, the Plus plan is highly recommended and taught in the academy.
A Custom GPT is your own personalised AI assistant, trained on your specific knowledge, instructions, and documents. You build it inside ChatGPT with no coding — just upload your content and set its personality and purpose. Module 07 of the academy covers this step by step.
ChatGPT excels at content creation, customer communication, research, data analysis, and building automated workflows. It is the go-to tool for speed and versatility across most business tasks — especially marketing and operations.
Google returns a list of links. ChatGPT gives you a direct, synthesised, conversation-style answer and can act on your instructions — write a proposal, analyse a file, or generate an image. It is an AI collaborator, not a search index.

Claude

Made by Anthropic · Claude 3.5 Sonnet / Opus Models

Claude is Anthropic's AI assistant — widely regarded as the most nuanced, thoughtful, and context-aware AI available in 2026. Claude handles extremely long documents (up to 200,000 tokens), reasons through complex problems with exceptional depth, and produces writing that reads as more naturally human than most AI tools. At the academy, you learn to use Claude for deep analysis, long-form content, and sensitive business communications.

📄Summarise and analyse entire reports, contracts, and books
✒️Write long-form content that sounds genuinely human
🔍Deep research synthesis across large volumes of information
💬Handle sensitive customer communications with nuance
🧩Build multi-step reasoning workflows for complex decisions
⚖️Review legal documents and flag risks in plain English

Claude FAQs

Claude is an AI assistant made by Anthropic. It is known for its nuanced reasoning, long-context analysis (up to 200,000 tokens), and writing quality. Claude excels at summarising large documents, producing thoughtful long-form content, and handling complex reasoning tasks with fewer hallucinations than most AI tools.
Both are powerful, but Claude's key advantage is its ability to handle very long texts in a single session, its more nuanced writing style, and its stronger safety guardrails. ChatGPT is faster for quick tasks and image generation. Claude is better for deep analysis, large documents, and human-sounding writing.
Claude is outstanding for processing large documents like contracts, reports, and research papers; writing long-form proposals, blog posts, and client reports; handling sensitive communications with nuance; and building complex multi-step AI workflows that require careful reasoning.
Yes. Anthropic built Claude with a strong focus on AI safety and responsible use. Claude is less likely to fabricate information and more likely to flag uncertainty — making it a reliable choice for professional and business contexts.
Claude has a free tier and a Pro plan at approximately $20/month. The academy teaches you to get maximum value from both tiers, starting with free and scaling to Pro only when your use justifies it.

Google Gemini

Made by Google DeepMind · Gemini 1.5 Pro / Ultra Models

Gemini is Google's most powerful AI model — and it has a unique advantage: deep integration with Google Workspace. It lives inside Gmail, Google Docs, Sheets, Slides, and Drive. Gemini can analyse images, audio, video, and text simultaneously (truly multimodal), browse the web in real time via Google Search, and help you work faster across every Google tool you already use every day.

📧Draft, summarise, and reply to emails directly in Gmail
📑Write and edit documents in Google Docs with AI assistance
📊Analyse data and generate charts in Google Sheets
🖼️Analyse images, screenshots, and PDFs in a single prompt
🔎Get real-time web research powered by Google Search
🎬Understand and describe video content automatically

Gemini FAQs

Gemini is Google's AI model that can understand and generate text, images, audio, video, and code simultaneously. It is deeply integrated with Google Workspace — meaning it works inside Gmail, Docs, Sheets, and Drive — and uses Google Search for real-time information.
Gemini's key advantage is Google integration and multimodal capability. If your business runs on Google Workspace, Gemini works directly inside your existing tools. It also has the strongest real-time web access via Google Search. ChatGPT is more versatile for creative tasks; Claude is better for long-document analysis.
Yes. Gemini has a free tier accessible at gemini.google.com. The advanced Gemini Ultra model is available through Google One AI Premium. If you use Google Workspace for Business, Gemini is available as an add-on.
Gemini is best for businesses already using Google tools — automating Gmail responses, drafting Docs, analysing Sheets data, creating Slides presentations, and conducting real-time market research. It is also exceptional for tasks involving images, video, and mixed-media content.
Yes. Gemini can process and reason across text, images, audio, video, and code in a single session. You can upload a photo of a product, a PDF report, and a spreadsheet, then ask Gemini to analyse all three together — something no previous AI tool could do at this level.

Voice AI Agents —
Your business talks back 24/7

Voice AI Agents are AI-powered systems that speak, listen, and hold real conversations with your customers — around the clock, without a single human on the line. This is not science fiction. This is what you build at the academy.

What is a Voice AI Agent? A Voice AI Agent makes and receives phone calls, conducts natural conversations, answers questions, books appointments, qualifies leads, handles objections, and hands off to a human when needed — all in real time, in any language, without fatigue. Businesses using Voice AI report handling 10x more enquiries at 20% of the cost of a human team.

🎙️

ElevenLabs

Voice Cloning & Synthesis

Clone your voice from just 1 minute of audio. Create ultra-realistic text-to-speech in 29 languages. Power your AI agent, podcast, or video content with your own voice — running 24/7.

Taught in Module 05
📞

VAPI

Real-Time Voice AI Calls

Build AI phone agents that make and receive calls, qualify leads, book appointments, and handle customer service — in real time, at scale, without a human team.

Advanced Module
🤖

Bland AI

Automated Phone Calls at Scale

Send thousands of AI-powered phone calls for sales, reminders, surveys, and customer follow-up — at a fraction of the cost of a human call centre.

Advanced Module
🎬

HeyGen

AI Video Avatars

Create a lifelike AI avatar of yourself. Produce professional video content in 40+ languages without filming a single clip — your avatar presents while you focus elsewhere.

Taught in Module 05
🎭

Synthesia

AI Presenter Videos

Turn text into professional videos with AI presenters in minutes. Ideal for training content, explainer videos, product demos, and personalised sales videos at scale.

Content Module
🗣️

D-ID

Talking Photo Avatars

Animate any photo to speak with AI. Create personalised video messages from a single image — perfect for outreach, marketing, and AI-powered customer communications.

Content Module

Every AI tool category
you need to know in 2026

The academy gives you working knowledge across the entire AI landscape — not just one tool.

💬

ChatGPT

Content, research & custom GPTs

Text AI
🧠

Claude

Deep analysis & long documents

Text AI

Gemini

Google Workspace & multimodal

Text AI
🖼️

Midjourney

Stunning AI artwork & design

Image AI
🎨

DALL·E 3

ChatGPT image generation

Image AI
🖌️

Adobe Firefly

Commercial-safe AI images

Image AI
🎬

HeyGen

AI avatar video creation

Video AI
🎭

Synthesia

AI presenter videos

Video AI
📹

Runway ML

AI video editing & generation

Video AI
🎙️

ElevenLabs

Voice cloning & text-to-speech

Voice AI
📞

VAPI

Real-time voice AI agents

Voice AI
🗣️

Bland AI

Automated AI phone calls

Voice AI
⚙️

Zapier AI

No-code AI automation

Automation
🔗

Make

Visual AI workflow builder

Automation
🤖

n8n

Open-source AI automation

Automation
📊

Notion AI

AI-powered workspace

Automation

Numbers that speak
louder than promises

50,000+
Learners enrolled across 12+ industries
10hrs
Average time saved per learner per week
4.9★
Average rating from 312 verified reviews
£19
/month entry · Full 7-module program from £397

Not theory.
Real results from real people.

People exactly like you — no technical background, using AI every single day.

★★★★★

"I saved 12 hours in my first week using the ChatGPT prompts from the academy. My client reports used to take half a day. Now they take 20 minutes. Genuinely life-changing."

M
Michelle O.
Accountant, London
★★★★★

"Built my AI avatar chatbot in session two. It now handles all my initial sales enquiries 24/7. My conversion rate went up 30% because no lead ever goes unanswered."

D
David T.
Business Coach, Manchester
★★★★★

"I was terrified of AI. Now I use Claude for deep analysis, ChatGPT for content, and ElevenLabs for my podcast. It feels like having a team of five — at zero extra payroll cost."

A
Amara J.
Small Business Owner, Birmingham

From zero AI knowledge
to results in days

Watch a real learner walk through how they used AI Academy tools to save 10 hours a week and generate new leads on autopilot — starting from scratch, no tech background.

  • Real tools. Real workflow. Real outcome.
  • No coding shown — pure practical application.
  • You can replicate this in your first session.
Start Today — from £19/month →

AI works in every industry.
We prove it in yours.

Whether you run a clinic, a fashion brand, or an online store — we have AI workflows built and tested for your niche.

📊 Accountants & Finance 📣 Marketing Agencies 🚀 Small Business Owners 🏫 Schools & Education 💼 Job Seekers & Career Changers 🏋️ Personal Fitness 🏡 Real Estate & Property 🧭 Coaches & Consultants 🌱 Sustainability Leaders 🩺 Medical & Healthcare 🎨 Artists & Entertainers 💄 Beauty & Glamour 👗 Fashion Design 🏭 Manufacturers 🍽️ Food & Restaurants 🖌️ Graphic Design 🛒 Online Stores 🏬 Retailers & Wholesalers ⚖️ Legal Professionals 🏗️ Construction & Trades + many more

Choose your path.
Both lead to mastery.

Pre-recorded content you work through at your pace, with live expert Q&A every month. Or go all-in with the full 7-module program.

MONTHLY ACCESS
£19/month
Pre-recorded sessions · Work at your own pace
  • Full library of pre-recorded AI training sessions
  • Work through content at your own pace, anytime
  • 1 live group Q&A session every month with Sam
  • Access to 50,000+ member community
  • Monthly new content drops as AI evolves
  • Cancel anytime — no lock-in
Start for £19/month →

Cancel anytime · Instant access

Most Popular — Best Value
7-MODULE FULL PROGRAM
£397/month
Monthly access · Full program · Cancel anytime
  • All 7 structured modules — complete AI mastery path
  • Full access to all recordings & future updates
  • VIP community access (50,000+ members)
  • 10,000 battle-tested AI prompts across every industry
  • Certificate of completion for CV & LinkedIn
  • Voice Agents, Flow Agents & Agentic AI module
  • Enterprise AI & Web App building included
  • BONUS: Priority Q&A access — jump the queue
Get All 7 Modules — £397/month →

Monthly · Cancel anytime · Instant access

Not sure which is right for you? Compare all plans →

The most searched AI questions.
Answered with zero jargon.

Everything the world is typing into Google, Perplexity and ChatGPT about AI — answered clearly.

🤖 AI Fundamentals
Artificial intelligence is software that learns from patterns in data to make decisions, generate content, understand language, and solve problems — without needing explicit step-by-step programming for every task. In 2026, AI means tools you talk to in plain English that write, analyse, automate, and create on your behalf.
Generative AI creates new content — text, images, audio, video, code — from a prompt. Tools like ChatGPT, Claude, Gemini, Midjourney, and ElevenLabs are all generative AI. They don't just retrieve information; they produce original outputs based on your instructions.
A large language model is the engine behind AI chatbots like ChatGPT and Claude. It's trained on vast amounts of text and learns statistical patterns in language — allowing it to predict and generate coherent, context-aware text in response to any prompt.
AI is the broad field of making machines intelligent. Machine learning is a subset where models learn from data. Deep learning is a subset of machine learning using neural networks with many layers — it powers most modern AI including ChatGPT, image generators, and voice AI. Think of them as nested circles: AI contains ML, which contains deep learning.
AI will not take your job. A person who knows how to use AI effectively will. The professionals thriving in 2026 are those who treat AI as a 10x productivity multiplier — not those who ignore it. The greatest career risk right now is not learning AI at all. This academy exists precisely to close that gap.
Start with the three tools you will use every day: ChatGPT for quick tasks and content, Claude for deep analysis and long documents, and Gemini for Google Workspace integration. Then layer in automation, voice AI, and building. That is exactly the progression inside this academy — beginning with Module 01 and building systematically from there.
💬 ChatGPT
ChatGPT is an AI assistant by OpenAI that can write content, answer questions, analyse documents, generate images, browse the web, run code, and build Custom GPTs. You interact with it entirely in plain English — no technical skills required. It is the most widely used AI tool in the world.
ChatGPT is used for writing emails, blog posts, social media and marketing copy; summarising documents and research; answering customer queries; generating business plans; coding and debugging; image creation; data analysis via spreadsheets; and building AI-powered products. In business, it functions as a research analyst, copywriter, customer service agent, and strategist in one tool.
Yes — ChatGPT has a free tier giving access to GPT-4o mini. The paid tier (ChatGPT Plus) at approximately £20/month unlocks GPT-4o with advanced capabilities: real-time web browsing, image generation via DALL-E, file uploads, voice mode, and access to Custom GPTs. For business use the paid tier is recommended and delivers exceptional ROI.
A GPT (Generative Pre-trained Transformer) is the underlying model architecture. A Custom GPT is a version of ChatGPT that you personalise with your own instructions, knowledge base, and personality — no coding required. You can build a Custom GPT that knows your business, speaks in your brand voice, and handles specific tasks automatically. Module 07 teaches this in full.
Prompt engineering is the skill of writing instructions to AI that produce high-quality, accurate, useful outputs. The same AI tool gives drastically different results depending on how you phrase your request. A well-engineered prompt specifies the role, task, format, tone, constraints, and context. This single skill multiplies the value of every AI tool you use — covered in depth in Module 01.
GPT-4o (the "o" stands for omni) is OpenAI's flagship model. It processes text, images, audio, and documents in a single session and responds significantly faster than previous versions. It is the model behind ChatGPT Plus and the ChatGPT API. As of 2026 it remains one of the most capable general-purpose AI models available.
🧠 Claude AI
Claude is an AI assistant built by Anthropic. It is known for its ability to handle extremely long documents (up to 200,000 tokens in a single context), its natural and nuanced writing quality, and its careful, step-by-step reasoning. It is widely considered the best AI for analysis, long-form writing, and sensitive communications.
Claude excels at long documents, nuanced reasoning, and human-sounding writing. ChatGPT is faster for quick tasks, has better image generation, and a larger ecosystem of plugins and Custom GPTs. Claude is safer and less prone to hallucination on analytical tasks. Both are covered in the academy and you will learn exactly when to deploy each one.
Yes — Claude has a free tier. The Claude Pro plan at approximately $20/month unlocks the most capable models (Claude Opus and Claude Sonnet), longer context windows, priority access, and more messages per day. The free tier is sufficient for getting started; Pro is recommended for heavy business use.
Claude is best for: summarising and analysing long contracts, reports, and research papers; writing long-form proposals, pitches, and articles that read as naturally human; handling nuanced or sensitive communications; and complex multi-step reasoning tasks where accuracy and careful thinking matter more than speed.
Claude was created by Anthropic, an AI safety company founded in 2021 by former OpenAI researchers including Dario Amodei and Daniela Amodei. Anthropic's focus on AI safety and reliability is reflected in Claude's measured, careful approach to responses. Claude is built on what Anthropic calls Constitutional AI — a framework for making AI models more honest and harmless.
✨ Google Gemini
Google Gemini is Google's family of multimodal AI models. It understands and generates text, images, audio, video, and code simultaneously. Gemini is integrated natively into Gmail, Google Docs, Sheets, Slides, and Drive — making it the most practical AI tool for people already working inside Google Workspace.
Gemini excels at Google Workspace tasks (drafting Gmail, summarising Google Docs, building Sheets formulas), real-time web search and research, multimodal analysis (combining text, images, and video in one query), and tasks where current, live information matters. Its integration with Google Search gives it the strongest real-time knowledge of any major AI model.
Yes — Gemini has a free tier accessible at gemini.google.com. Gemini Advanced (included in Google One AI Premium at approximately £19/month) gives access to the most capable models, longer context, and deeper Workspace integrations. For Google Workspace Business users, Gemini for Google Workspace is an add-on that brings AI directly into your professional tools.
Choose Gemini when you live in Google Workspace and need real-time information. Choose ChatGPT when you need image generation, Custom GPTs, or a broad plugin ecosystem. Choose Claude when you need to process long documents, write human-quality long-form content, or handle nuanced analytical tasks. The academy teaches you to use all three as a complementary stack — not as competitors.
🤖 AI Agents & Automation
An AI agent is an AI system that can plan, decide, and take multi-step actions autonomously to complete a goal — without a human confirming every step. Unlike a chatbot that responds to one question at a time, an agent can: research a topic, write a report, format it, and send it — all in sequence, without interruption. Module 07 covers building and deploying AI agents.
A Voice AI Agent makes and receives real phone calls and holds natural, conversational dialogues — answering questions, booking appointments, qualifying leads, and handling customer service. It sounds human, never sleeps, and can handle hundreds of simultaneous calls. Tools like VAPI, Bland AI, and Retell AI make this possible without deep technical knowledge.
AI automation connects AI models to your existing tools and data, creating workflows that run without manual input. For example: a new lead fills in a form → AI qualifies them → personalised email is drafted and sent → CRM is updated → follow-up is scheduled. All of this happens with zero human involvement. Tools like Make, Zapier, and n8n power these workflows and are covered in Module 04.
Agentic AI refers to AI systems that operate with autonomy — they receive a high-level goal and independently determine the steps, tools, and decisions needed to achieve it. This is the frontier of AI in 2026. Rather than answering a single question, agentic AI manages entire workflows, makes decisions, and executes complex multi-step tasks end to end.
A flow agent is an AI agent that operates within a defined workflow or pipeline — executing a series of connected steps in sequence or in parallel to complete a business process. Flow agents are used for sales pipelines, content production workflows, data processing, and customer service escalation paths. Module 07 teaches you to build and deploy flow agents from scratch.
🎙️ Voice AI & Avatars
ElevenLabs is the world's leading AI voice platform. It clones human voices with extraordinary accuracy from as little as one minute of audio, generates multilingual voiceovers, and powers real-time Voice AI Agents. Businesses use it to create branded AI voices, narrate content, and deploy phone agents — all without a recording studio or voice talent.
HeyGen is an AI video generation platform that creates realistic video avatars of you — allowing you to produce professional video content without appearing on camera. You type a script, select your avatar, and HeyGen generates a talking-head video in your likeness. Used by marketers, educators, and businesses to scale video production from hours to minutes.
VAPI is a Voice AI platform that lets you build, deploy, and manage real-time AI phone agents. Your VAPI agent can make outbound calls, handle inbound enquiries, follow scripts, respond dynamically to what callers say, and integrate with your CRM — all without a human agent. It is one of the most powerful tools for scaling customer communication covered in Module 07.
Yes. Using ElevenLabs Instant Voice Clone, you can clone your voice from a short audio sample. Your AI voice twin can narrate courses, run video voiceovers, power your Voice AI Agent, and produce content in your exact voice 24/7. The academy covers voice cloning ethically and practically — with real business applications.
🏛️ AI Governance & Ethics
Yes — with the right knowledge. The key is understanding what data you share with AI tools, which platforms are GDPR-compliant for business use, how to avoid copyright issues with AI-generated content, and where liability sits when AI makes an error. Module 02 covers AI governance specifically so you can use AI confidently and legally.
It depends on how it is used. AI-generated content is generally not protected by copyright in the UK and US — and may raise infringement issues if it closely replicates copyrighted training material. The safe approach: use AI as a drafting and enhancement tool, always review and edit outputs, and avoid using AI image generators to replicate specific artists' styles commercially. Module 02 covers this in full.
Yes — when used transparently and responsibly. Ethical AI use means disclosing AI involvement where relevant, not using AI to deceive customers, protecting personal data, and ensuring AI outputs are reviewed for accuracy before they reach clients or the public. The academy teaches a responsible AI framework that keeps you and your business protected.
🎓 About the Academy
None whatsoever. Every tool covered in the academy operates through plain English. If you can write an email or send a WhatsApp message, you have every skill required to complete all 7 modules and build working AI systems.
The £19/month plan gives you access to the full library of pre-recorded AI training sessions, which you work through at your own pace. It also includes one live group Q&A session at the end of each month with Sam, plus community access and monthly content updates. Cancel anytime — no lock-in.
The £397 full program gives you all 7 structured modules as a complete learning journey, full access to recordings and all future updates, VIP community membership with 50,000+ members, 10,000 AI prompts, a certificate of completion, and priority access to live Q&A sessions. £397 per month for the full program.
Most learners move through all 7 modules in 4–8 weeks at a comfortable pace. Each module is structured to deliver a practical, usable outcome within the session — so you are building real capability from day one, not just watching videos. You retain full access so you can revisit any module at any time.
Yes. The full 7-module program includes a certificate of completion. This can be added to your CV, LinkedIn profile, and client proposals. In 2026, AI certification is a meaningful differentiator in hiring, client pitching, and professional positioning.
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You don't learn AI alone.
50,000+ are with you.

The AI Academy community is where the real learning happens — peer support, accountability, live events, and members building genuine income with AI every single day.

👥

Revenue 1st — Private Community

Our flagship community for AI entrepreneurs who are building income. Access weekly challenges, member spotlights, deal flow, collaboration opportunities, and Sam's personal insights — available nowhere else.

🎙️

Monthly Live Q&A with Sam

Every month, Sam hosts a live session where students bring their real challenges, ideas, and businesses. Ask anything. Get direct answers. Monthly subscribers get access included. Full program members get priority queue placement.

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50,000+
Members across
12+ industries
30+
Countries
represented
12
Live Q&A sessions
every year
£0
Extra cost to join
the community
🏆

Member Wins

"Landed my first AI client at £1,200/month within 3 weeks of joining. The community kept me accountable." — Marcus, London

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